Stories in Science: Postdoctoral Pathways

The College of Life Sciences at the University of Dundee commissioned Arc Visual Communications to develop a visual language for a publication and website that would promote the various career pathways of scientists working within the College of Life Sciences.

Working with information gathered from targeted scientists the publication and website visualises the variety of career pathways available to scientists, driving a message whereby there is a recognition that there is no one route for careers in science. Due to the complexity of the information to be used it demanded a hierarchy of information that made the information accessible.

It allows the University to enhance its public image, whilst communicating the excellence that exists within the College of Life Sciences in both teaching and research.